We specialize in telling authentic food and drink stories that make destinations unique.

Our content creation reflects our regional partners and the best of their stakeholders. Each piece of content or campaign is custom tailored for the region or product we’re promoting.

We can create campaigns on our channels, or content for you to use on yours. Our specialties include:

  • Live Instagram coverage

  • Paid social media campaigns

  • Blog posts and interviews

  • Advertorials

  • Social media ready photography and videography

  • Media relations and FAM Tour curation

Working with us is like
a pick-your-own adventure.

Contact us to see how you can tell more engaging, food-forward stories on our channels or yours.

Sample Storytelling Package

We’ll spend at least 24hrs in your destination - eating, drinking and sharing on our social channels. When we get home, we’ll put together a series of stories designed to compel and attract visitors to your region.

Here’s what you could get:

  • Custom proposal outlining itinerary and content plan

  • In-market Instagram stories, minimum of two tiles per stop

  • One Instagram post and one Facebook post per day in market

  • Blogs/itineraries published on OntarioCulinary.com, supported with paid social to drive traffic to the content

  • Performance report outlining all campaign metrics

  • Usage rights to all captured photos and videos

  • Includes all meals, travel, accommodations - we don’t ask for comps from tourism businesses. Businesses featured get paid for their products/services along the way.

STARTING AT $5000+HST*

*Rate depends on number of days in-market and number of kilometers on the road. On average, we can visit 5-6 businesses per day.

Our audience
is hungry.

35% are in Toronto
45% across rest of Ontario
5% are in Montreal
10% are in the USA

59% women
41% men

Food connected consumers, traveling for authentic taste of place experiences
in Ontario.

Over 11,000,000
digital impressions
last year!

INSTAGRAM: @OntarioCulinary

+25,007 followers

We use a mix of posts, stories and IGTV to tell stories throughout the year. Members also now benefit from curated ‘Guides’ on our channel. Our engaged audience consists of foodies, chefs, farmers, artisan producers and members of the food + travel media.


FACEBOOK: /OntarioCulinary

+11,160 followers

We use a combination of organic posts, galleries and paid adverts to reach the target market for our content.


WEBSITE: OntarioCulinary.com

+85,000 unique visits per month

OntarioCulinary.com is your field guide to the best food + drink in Ontario. Over the last decade, we’ve created rich, dynamic content meant to engage the foodservice, agriculture and tourism communities. As we’ve grown, so has our consumer audience. It’s evolved into the primary platform for those ‘in the know’ to discover the best in local food and drink experiences.

NEWSLETTER: Do Something Delicious!

+7,900 subscribers

Our consumer newsletter is published bi-weekly and features inspirational travel content including destination profiles, stories, interviews, event listings and curated advertising from our network.

For a look at our ad rates, visit OntarioCulinary.com/advertise

Last updated on December 16, 2022. We endeavor to undated these numbers quarterly. If you’d like to know more about our reach, please get in touch.

 
 

Let us help you tell your story

Contact Nicole Brown, Director, Marketing at nicole@culinarytourismalliance.com