2026 National Cooperative Marketing Campaign

In partnership with
The Weather Network

SIGN MY DESTINATION UP!

Investment: $10,000-$25,000

Our National Marketing Campaign is a nation-wide cooperative program by the Culinary Tourism Alliance as part of our national culinary and agritourism development and marketing efforts.

In 2026, we’re teaming up with The Weather Network to launch an exclusive co-investment opportunity for Culinary Tourism Alliance members. This partnership is designed to strategically engage your target audiences, adapt to a range of budgets and leverage the national trust and reach of one of Canada’s most recognized and respected brands — The Weather Network.

You need to be part of that.

What’s Included

This campaign is based on three tiers for different budget levels and culinary storytelling needs. Keep reading for what’s included in each tier!

The Appetizer

What’s Included:

  • Custom article on TheWeatherNetwork.com with input from you and The Culinary Tourism Alliance

  • A 2-week social media + in-app promotional campaign on Weather Network channels

Cost: $10,000
Market Value: $15,000+

The Entrée

What’s Included:

  • A custom article on the TheWeatherNetwork.com with input from you and the Culinary Tourism Alliance

  • A custom video (note, the Weather Network team can capture this video or use B-Roll supplied by you!)

  • A 2-week social media + in-app promotional campaign on Weather Network channels

Cost: $15,000
Market Value: $28,000+

The Full Feast

What’s Included:

  • A custom article on the TheWeatherNetwork.com with input from you and the Culinary Tourism Alliance

  • A custom video (note, the Weather Network team can capture this video or use B-Roll supplied by you!)

  • A 2-week social media + in-app promotional campaign on Weather Network channels

  • Live on location in your destination

Cost: $25,000
Market Value: $32,400+

The Side Dish

Partners can also opt-in to add on a contest giveaway in collaboration with The Weather Network and The Culinary Tourism Alliance at any package level!

Cost: $5,000 + prize/fulfillment
Market Value: $ 9,700+

Get in on this.

Sign up